- Firstname/Profession
- Ben
- Marketing Strategist / Design Director
- 12 Plus years Experience
- Hastings, Napier, Auckland
-
7783
Represented: 31/08/17
Wattie's
About Project
Wattie’s – one of New Zealand's favourite brands – needed to strengthen its connection to its wide and changing audiences. The strategy celebrated Wattie’s unique and well-established care for New Zealand: its land, the producers, its people and their tastes, to create a platform that is both relevant in today's New Zealand and proud of its past.
Industries
Food & Beverage
Specialties
Marketing Strategy, Media Planning, Media Strategy
Client
Kraft Heinz